STEP 6.3: A CASE STUDY
Creates Her Vision
Amina creates a long-term vision to guide her next three years of growth, balancing profit with purpose.
The Action
1. Define the 3-Year Financial Goal
"In 3 years, the business will be sustainably profitable, allowing us to offer grants and training programs to our artisan partners."
2. Define the 3-Year Impact Goal
"In 3 years, we will have created 10,000 hours of fair-wage work and partnered with artisan groups in at least 5 new countries."