STEP 5.1: A CASE STUDY

Builds a Growth Engine

David's launch was a success. Now, he needs a system to turn first-time visitors into loyal regulars.

The Loyalty Card: "A simple 'buy 9, get the 10th free' card encourages repeat business."
Remembering Names: "Train staff to remember regulars' names and orders. It makes people feel like they belong."
Community Events: "Host a weekly open mic night or a monthly art display for local artists. This turns the shop into a true community hub."